A Guide to Dental SEO for Your Practice
Did you know that 70.6% of all traffic on the web starts with a search engine? Let’s make sure your dental practice is part of the action!
Search Engine Optimization (SEO) is like a race, and it’s important to stay ahead of the local competition. SEO is the process of optimizing your web pages to give them a high ranking in the search results of search engines like Google. SEO focuses on enhancing organic search outcomes, demonstrates to search engines that your content is the best choice for the user's search query.
How we help you rank better
We run every campaign using a diverse and tailored set of on and off-page strategies. Once your optimization campaign is running, only the latest dental SEO reports are used to measure the progress of your website. We’re confident we can improve your business’s online presence, and we’ll have the numbers to prove it.
Search engines are designed to serve people, and people are change all the time. This means new algorithm changes emerge at a moment's notice. We keep a close eye on the changes made by search engines and adapt your campaign so it is in a position to benefit.
Our Dentist SEO toolset
SEO Tools & Reports
In order to identify success, you have to be able measure it. That’s why we use only the best dentist SEO tools and reporting software in the industry. Our SEO reporting software will allow us to peer in on your competition and measure your website’s progress.
On-Site Optimization
Onsite content is very important for the success of a dental SEO campaign, helping make your website search engine friendly. Simply put, this involves adjusting certain features of your website so that search engines can crawl and recognize the information and architecture of your website. We leave no stone unturned and use only best-practice methods to maximize your website’s search ranking.
Off-site Optimization
Once they are ready to make that appointment, you’d better have your information ready. We generate a robust, precise set of local listings on major platforms for your dental practice which help potential customers find and contact you more easily.
Directory Citations
Local citations are a key element of your local search engine optimization campaign. We will discover and correct any incorrect information and close your recurring local business listings.
Content Marketing
Any SEO endeavour is not complete without quality content writing. It is essential for communicating the expertise, building authority and developing trust in your business. We create, edit and post quality dental content for your website on a regular basis.
Social Media
While social media may not be a direct factor in your SEO rankings, it has a strong indirect impact. Effective social media content released on a continuous basis can make an enormous difference to your content marketing campaign. We help build an effective network of social media profiles, check your listings, and make sure they are correctly formatted to reach your past, current and potential customers.
24/7 Report Access
We understand that building a successful dental practice can lead to many sleepless nights. That’s why we give you round-the-clock access to your rankings and traffic. There is no need to buy your own reporting software, simply log on to our easy to use online portal.
Testimonials
Also known as 'earned advertising', testimonials are the perfect way to promote your brand, to obtain new patients and reward customer loyalty. As part of our package, we have a special system for helping you attract more testimonials from your patients. These are instantly uploaded onto your website for all your future clients to see.
Reviews
93% of customers say online reviews have an effect on their buying choices. Reviews build credentials, help your SEO and support you in connecting to your customers. With our ReviewRevo and ReviewRevo+, we can help secure more reviews of your practice on hundreds of review websites across the web.